Zi Wei Feng Bao

Chapter 291 An Appointment (Part 2)

"With so many loans, I can't help but feel uneasy."

Even though Liang Xiaohai knew very well that once Chu He made a decision, he couldn't dissuade him.

Yet, his heart remained heavy.

The reason was simple: any small move at this juncture could potentially lead to the entire company's downfall.

Originally, the "San Pi Ma" company was built on the foundation of the dried fruit factory. If it were to face a crisis because of this matter, he would feel terrible, even devastated.

Did Chu He know if this was too aggressive? Of course, he knew better than anyone.

But he had the experience from his past life and the overall picture of economic development supporting him.

Would such a large physical factory be concerned about such a small loan?

Not to mention how in his past life, real estate with very little assets could shake the entire industry.

Even some large enterprises had loans that were at least two-thirds of their total assets.

While the "San Pi Ma" company might not have thirty to forty million in assets now, its value was roughly in that range.

With a value of thirty to forty million and only a ten million loan, that was a healthy figure no matter the circumstances.

What's more, the primary reason Chu He was doing this was for advertising and promotion. Time was of the essence.

"Do you know what the debt ratio of foreign physical enterprises is generally?"

"Television advertising is currently a trend. We can not only use extensive advertising to increase our brand awareness but, more importantly, significantly boost sales."

"We can even build good relationships with major provincial TV stations for long-term cooperation in the future."

"Do you understand what I'm saying?"

Chu He began to analyze the current situation with Liang Xiaohai bit by bit.

In reality, neither he nor Liang Xiaohai was opposed to television advertising.

In fact, even Liang Xiaohai knew that if a good promotional channel could be found, television advertising would be worth any amount of money.

For example, CCTV, despite its terrifyingly expensive advertising fees, produced results that were unimaginable compared to ordinary advertising.

However, could cooperation with provincial satellite TV stations, especially so many of them, truly achieve such an effect?

Ten million a year was not a small sum, and just this one item made his heart tremble.

"I'll reserve my opinion. As for the final decision, you are the chairman and general manager, so you will make the call."

Even though he knew the matter couldn't be changed and that Chu He had some valid points, he still didn't blindly follow him.

And Chu He himself wanted exactly this outcome.

If everyone in the company was blindly obedient, even to the point of worship, he wouldn't consider it a good thing.

If they couldn't even raise basic objections, what could you expect them to do?

"Don't worry, in about half a year, you'll know my decision was correct."

"And although this matter is settled for now, I still need to explain it to our other major shareholder. Only with her full support can we go all out."

"I believe that provincial TV stations will become the mainstream in our television advertising in the future."

"After all, people's entertainment lives need to become increasingly richer and more colorful."

Chu He spoke with absolute certainty, and perhaps it was this certainty that finally calmed Liang Xiaohai, who was still a bit apprehensive.

At least, from the current perspective, the decisions Chu He had made had never been wrong.

Given that, what was the harm in taking a gamble?

With the conversation having reached this point, dwelling on other matters was meaningless. Chu He had no further hesitation regarding advertising, and with no hesitation, anything else he did would be futile.

All he needed to do was cooperate well with Chu He, even if he didn't entirely agree with the advertising plan in his heart.

The conversation between the two finally came to an end.

Because of this, the stone in Chu He's heart was finally lifted.

No matter what, he could push forward with the advertising plan. It was just a matter of spending money.

He cared the least about spending money.

However, being able to push it through was one thing, and pushing it through with support was another.

In his heart, he naturally hoped that his plan would be recognized by everyone.

Of course, if there were any objections, raising them to his face, or reserving an opinion and strictly executing the plan, were all outcomes Chu He could accept.

What he feared most was everyone vehemently opposing him. If that were the case, things would truly become difficult.

Returning to his office, he began preparing for the upcoming days in the workshops.

Whether it was the situation with new employees or the overall management of the factory, while he wasn't directly in charge, one couldn't deny that he had to pay attention to it.

There were many things you could ignore, but if you had no idea about them, you would be in real trouble.

"Beep beep beep!"

"Beep beep beep beep!"

As Chu He was sorting through documents, the phone in the office rang.

Chu He casually picked up the phone, and a familiar voice came from the other end.

"Chu He! Do you have time? Bring your wife, and let's have a meal at Changjiang Hotel."

"My uncle is also here, so we can discuss the matters we talked about before."

The voice was Song Qing's, and she seemed to be trying to sound relaxed on the phone.

However, what her mood was at the moment, and whether she was thinking about other things, Chu He didn't know.

He only knew clearly that she had deliberately asked him to bring Jiang Jie when she spoke.

It seemed that even though Chu He himself could completely let go of what happened before, she still couldn't.

On this point, Chu He felt he was more open-minded than her.

However, was the reason for inviting him out now to reveal the answer?

To this day, Chu He still didn't know why the Song family hadn't contacted him recently.