Zi Wei Feng Bao

Chapter 190: Advertisement Bidding Conference (Part 2)

For this level of advertising bid conference, it not only interests Yu Zhou, but also attracts the attention of old companies eager for development.

Indeed, three days later, the studio of the Broadcasting and Television Building was filled with numerous influential figures in suits and ties.

Among them were many local business owners, but the majority were representatives from enterprises in coastal cities that had embraced reform and opening up earlier.

As coastal cities are more developed, many enterprises are no longer content to operate solely within their own provinces. Therefore, in their drive for expansion, their sights were immediately set on neighboring provinces.

Zhongnan Province, being a coastal province, lacked many prominent private enterprises within its borders. In their eyes, it was a wasteland.

A wasteland ripe for immense profit.

Precisely because of this, a significant number of businesses from outside the province attended, their eyes gleaming with ambition. They largely looked down upon Zhongnan Province's local enterprises.

After all, given Zhongnan Province's less-than-stellar development, it could even be considered a drag on progress.

"Is that person the director of the Xiang Gua Zi factory, Yu Zhou, who has been making so much noise in Jiangbei recently?"

"I have his file here. I didn't expect him to be so young!"

When Yu Zhou and Liang Xiaohai entered, many gazes turned towards them.

It wasn't that Yu Zhou was the sole focus of attention; rather, the recent commercial competition in Jiangbei, particularly the intense rivalry between the dried fruit factory and the subsidiary food alliance, had brought significant attention. Yu Zhou, from a seemingly unremarkable dried fruit factory, had defeated an entire subsidiary food alliance.

Such an entrepreneur naturally warranted the notice of these larger companies, even if they only had prior knowledge of his exploits.

"Isn't that him? I heard he has a super powerful backer. I didn't expect him to show up at this advertising bid conference."

Many were surprised that Yu Zhou, who had become quite famous in Jiangbei recently, was also present.

Hadn't his dried fruit factory just started developing? Especially the Xiang Gua Zi, whose distribution channels weren't even fully established yet. Was he rushing to promote it so eagerly?

"I think he's just here to scout the location. But, we should still pay attention."

"A newly developing company is already aiming for television advertising. This Yu Zhou does seem to have some capabilities."

Several bosses in suits with wide lapels were discussing amongst themselves.

There was no outright contempt for Yu Zhou here, but rather a realization that such an entrepreneur, with both background and ability, could indeed pose a significant threat if given time to develop.

After all, a person's vision and strategic planning, once demonstrated, could easily lead to the successful development of a brand if the factory encountered no major issues.

Moreover, the Xiang Gua Zi he produced was currently the only subsidiary food product of its kind.

"His tactic of 'beating the grass to startle the snake' has left many with psychological scars, resulting in very few imitation products in the market now."

"However, this situation won't last long. In a few months at most, Xiang Gua Zi-type products will reappear in abundance on the market."

These bosses continued their hushed discussions.

Yu Zhou, walking past them, could naturally hear their conversations.

While he didn't fully grasp everything, he could hear it. However, he showed no particular expression, instead proceeding to his assigned seat to await the television station's leadership to commence the proceedings.

"I never expected our factory to be quite so well-known!"

Liang Xiaohai, following Yu Zhou, felt a sense of pride. Previously, the dried fruit factory had been just one among countless state-owned enterprises in Jiangbei.

It was a small factory with limited assets.

With only two to three hundred employees, how much attention could such a factory possibly receive?

But everything changed completely after Yu Zhou arrived.

The first month was a period of adjustment, with nothing remarkable to report.

By the second month, there were already returns. The third month saw actual cash profits. As a result, the entire dried fruit factory was almost becoming a model for reform in the city.

During this time, numerous calls came in, requesting assistance in contacting Yu Zhou to see if more factories could be reformed. This illustrated the immense reputation Yu Zhou now held in Jiangbei.

Reputation, to others, might not seem like a significant matter, but Yu Zhou knew that the greater the fame, the smoother the future development would be.

However, for stability, Yu Zhou currently had no plans to open a second front. He was still focused on managing the dried fruit factory and developing a second product line.

At this juncture, if he were to take on a second factory, his personal capacity would be entirely overwhelmed.

"Welcome everyone to the Zhongnan Provincial Television Advertising Bid Conference."

"This year's advertising bids include advertising slots in the weekend pre-prime time and prime time slots throughout the week."

"Coupled with variety show sponsorships, this is truly a feast of advertising opportunities."

"The variety show sponsorships will be auctioned last, and the first to be auctioned will be the weekend pre-prime time advertising slots."

Finally, a vice director of the television station stepped onto the stage. After a brief greeting, he began to explain.

He didn't engage in extended pleasantries with old acquaintances, as the number of bosses present was immense, with preliminary estimates suggesting at least several dozen enterprises.

Among them were many truly well-known companies.

For example, there were renowned brands in the subsidiary food industry like Shang Hao Jia and Nan Jie Zhen instant noodles.

Large manufacturers of tape recorders and VCD players were also in attendance.

Each of these factories possessed formidable strength.

Even a single branch factory could afford to buy several, or even ten, of Yu Zhou's dried fruit factories.

If they truly unleashed their full potential in competition here, then whether it was Yu Zhou or anyone else, the outcome would inevitably be one of regret.

You have cash flow and strength, but can you be stronger than these quasi-foreign enterprises?

Even some domestic enterprises, once they reached a certain scale, had factory assets worth tens of millions, or even hundreds of millions.

Compared to these companies, Yu Zhou frankly felt no inclination to compete.