The deputy director of the television station had no idea what Yu Zhou's intentions were.
However, since he dared to bring it up in front of him, it was definitely not a matter of only taking advantage and not suffering any losses. After all, he had never seen someone who demanded advantages from the very first meeting and acted so self-righteously.
As the deputy director of the television station, this man was a legitimate civil servant.
Not only that, but he also held considerable power.
Logically speaking, someone like Yu Zhou should not have had the opportunity to discuss matters with him in detail. He was the boss of a private enterprise, but not a super enterprise.
Strictly speaking, the two were not on equal footing.
However, Yu Zhou currently had a certain reputation in Jiangbei, and he was not someone who made wild claims. Therefore, he was willing to talk with Yu Zhou.
Even if Yu Zhou could not bring him any good ideas, it was not a bad thing in itself.
In the office, the deputy director asked his secretary to make them a cup of tea.
Soon, the two were seated. The deputy director said slowly, "Director Yu, tell me what kind of cooperation method you have. I am very curious to see what other ideas you, a boss with forward-looking vision, can come up with."
His thoughts were actually quite easy to decipher. If there was a possibility of cooperation, then supporting local enterprises, even at the cost of some profit, would be a reputation-boosting move.
Of course, if Yu Zhou's ideas were all just fantasies with no goals or plans, then it would just be a matter of getting to know a young entrepreneur, which wasn't a loss either.
"In fact, my plan is a win-win plan for both the television station and myself. If it is implemented successfully, the television station will have a very stable revenue-generating project, and this revenue may not be less than the advertising revenue during prime time."
"Of course, we proposed the advertising plan initially, so we hope that the director can see this aspect and allow us to be the first to try it out. Preferably, you could also give us some preferential treatment."
Yu Zhou smiled shyly. Of course, he wanted to cooperate with the television station without spending a dime.
But that was simply unrealistic. The television station did not belong to him alone.
Even if he had the intention, the internal opposition was not something that Yu Zhou, with his small stature, could withstand at the moment.
Therefore, to propose a plan that was feasible.
To get the qualification to be the first to try and receive preferential treatment was already the best outcome Yu Zhou had envisioned.
He was not very worried, and everything he did was within the scope of commercial rules.
Of course, if the other party really did not express any stance at all, and even wanted to plagiarize his ideas, Yu Zhou was not without means of counteraction. However, if that were to happen, he himself would probably have to resort to his connections.
"What you're saying makes me even more interested."
"Then tell me, what kind of advertising marketing method is it? One that makes you so confident?"
The more Yu Zhou said this, the more interested the deputy director became.
He didn't know where this guy got his confidence from, to be able to come up with an advertising method on his own and be so full of confidence.
If he could really explain it clearly, and if the deputy director could agree, wouldn't this guy be more capable than everyone in the television station?
Alright, before this, the deputy director had already felt that Yu Zhou was somewhat different. But at that time, he had only looked at him with a different eye.
But now it was different. He had become completely serious, and his business-like demeanor caught Yu Zhou off guard.
"Actually, it's very simple. It's about making some adjustments to the prime-time dramas."
"I see that the viewership ratings of the current Zhongnan Television's dramas are already quite considerable."
"The same goes for variety shows. Naturally, if that's the case, why not have a title sponsorship without changing the existing sponsorship?"
"This title sponsorship only needs to be mentioned at the beginning and end of the program, and then occasionally, a banner or a logo similar to a banner that does not affect the viewing experience can be displayed in the middle of the program."
"This brand-new advertising model is not only novel but can also make a product gradually become deeply rooted in people's hearts."
"The advertising effect will definitely not be worse than those few seconds of broadcast during prime time! Naturally, it is also an important means for the television station to generate revenue."
After organizing his thoughts, Yu Zhou began to explain little by little.
The deputy director, who initially just wanted to listen, gradually became serious.
Did Yu Zhou's plan have feasibility? Of course, it did, and the feasibility was very high.
It was precisely because of this that he felt that Yu Zhou, who had a flash of inspiration, had reached a point where even he himself was somewhat inferior.
One must know that in this era, television advertising methods were still limited to general interruptions and sponsorships.
Sponsorship was usually a voice inserted before the program, and there were no banners or logos displayed within the program.
But the title sponsorship he proposed was a completely different matter.
If handled well, even the value of this one title sponsorship could be more valuable than the prime-time advertising slots.
Moreover, it was not only useful for prime time, but all sorts of programs on the television station could adopt this method.
This was equivalent to doubling the television station's revenue overnight.
With this, the television station's profitability could be achieved with just one golden idea from Yu Zhou. Why had no one in their television station thought of it?
Holding a cup of tea, he had no intention of drinking it anymore. At this moment, the deputy director was lost in thought.
Could it be implemented? Of course, it could. Title sponsorships during prime time would not need to take up much time, coupled with title sponsorships for various programs and other time slots for dramas.
This could definitely bring in a terrifying amount of revenue.
And now, the person who proposed this idea was sitting in front of him. If he turned his back on him, he could even kick him out directly.
There would be no problem at all if he plagiarized his method without giving him any benefits.
Why would he reveal such a method? If he really wanted to say it, this was not just a golden idea, but a way for their entire television station to seize the initiative. "I don't quite understand. With such a good marketing method, why would you reveal it all?"
"You know, right now, I could easily deny that this method was thought up by you, and then use this plan to directly promote myself to the position of director. In that way, you wouldn't get any benefits at all."
Taking a deep breath, the deputy director's heart was filled with mixed emotions.