Take a bite of pudding

Chapter 637 The Most Awesome Variety Show in History

"If a company like this can still fail, then there's no hope for all of China!" Hearing this, Fan Rui was deeply touched. Yes, why was he studying?

This question had been asked of him since childhood. When he was young, Fan Rui’s answer was simple, pure, and from the heart: he wanted to be a scientist and contribute to the modernization of his country. This was truly Fan Rui's dream.

However, by junior high school, this dream transformed into wanting to earn more money and live a better life in the future.

By high school, his dream changed again. He felt he was just studying for his parents, studying for that dream university of Tsinghua or Peking. As for what he would do after actually getting into Tsinghua or Peking, Fan Rui was completely lost.

In fact, this is also a problem for many students today. Parents repeatedly tell their children to study hard, get into good universities, and find good jobs.

But they never tell their children what a good job is… Let alone whether the children like this good job, these parents don't even know what this good job is.

For 80% of parents, the purpose of diligently urging their children to study is only to get into a good university. They never consider what their children should do after entering university.

In other words, the life goal that parents give their children is to get into a good university, not to help their children achieve a great dream. This, to a large extent, causes children to develop serious aversion to studying.

Because university cannot bring joy, only dreams can make children happy.

At this moment, Fan Rui’s childhood dream suddenly re-emerged: he wanted to be a scientist and contribute to the construction of his country.

"By joining Jiangnan Group, I can contribute to the construction of the country?" Fan Rui suddenly turned his head and asked, "This is a private enterprise, right? No matter how much I contribute, won't I just be working for rich people?"

"Private enterprises and state-owned enterprises are not important!" Zhao Yao said. "My father told me that what makes up a country is not enterprises, whether private or state-owned. What makes up a country are people, all Chinese people who carry the blood of Yanhuang, and China's 56 ethnic groups, who together form this great nation!"

"Therefore, as long as an enterprise does things that are beneficial to the people, things that give people more dignity, and things that allow people to have a happier life, then it is an enterprise beneficial to the country, and it is contributing to the construction of the motherland!"

"..." Fan Rui was silent for a while, then said, "I think you should be a political teacher. This job suits you perfectly, you can talk so much!"

"My dad was a political teacher before he went into business! I learned all this from him. Actually, I don't quite understand what he means, but I feel that what he says is very reasonable sometimes!" Zhao Yao said cheerfully.

"Forget it, I won't think about so many things. I'll just focus on my exams. I don't even know if I'll get into Jiangnan University yet! I think we should spend our time studying tonight!"

"Don't do that. We just lay down, and the fatigue from the journey hasn't gone away yet. Why rush to study? Let's watch TV for a while first!"

"I really can't do anything about you. With your attitude, you still want to get into Jiangnan University… Forget it, it's good to relax by watching TV. Anyway, I can't focus on studying right now." Fan Rui muttered, then directly turned on the TV. As soon as it turned on, it was the Y-vision variety channel, but it was showing commercials.

"Caiwei Fashion Apprentice, the first episode premieres tonight at 8 PM sharp…"

"Variety shows are the most boring, not as good as TV dramas!" Zhao Yao said casually, and then various clips of this variety show began to flash in the TV commercials!

This was a common routine for a normal variety show preview. However, they soon discovered that this routine seemed a bit unconventional, because the first person to appear in the preview footage was Brother Long.

"Holy crap, Brother Long is actually participating in a variety show, that's so rare!" Zhao Yao, who claimed to hate variety shows the most, suddenly said excitedly. He seemed to know a lot about variety shows.

"Wait… this is Zhang Meimin, my goddess. Is she also on this show?" Suddenly, Zhao Yao exclaimed again.

Before he finished his exclamation, he immediately shouted again, "Damn, damn, damn! It's Qiu Zhen, it's my Zhen Zhen, it's really my Zhen Zhen. She's my super, super goddess, I'm so smitten with her Xiao Zhao, ahhh!"

"...Uh, who exactly is your goddess?" Fan Rui asked with a sigh.

Then, her mouth couldn't close anymore, because his goddess Li Tong also appeared in the preview at this moment, and he trembled with excitement.

"How about it, are you still studying tonight?" Zhao Yao asked.

"Get lost!" Fan Rui cursed. It seemed this TV program tonight was not to be missed.

In fact, it wasn't just the two of them who were fixated on tonight's program. In fact, countless viewers across the country had already tuned in for the premiere of "Caiwei Fashion Apprentice" tonight.

Although this program had not even aired one episode, and had only been advertised on TV for two weeks, just this short advertising trailer had already become a national sensation.

This might sound somewhat unbelievable. How could a program focused on fashion and designers become so easily popular nationwide? This is unscientific! Historically, there has never been a TV program with these two themes that became popular!

Well, before "National Treasures" appeared, you didn't know that programs themed around national treasures could become popular either!

The reason "Caiwei Fashion Apprentice" became popular can be summed up in one word: beauty.

If summarized in three words, it would be "many stars."

Well, in fact, before 2010, variety shows wanted to be popular, and the routines were very simple. There were only two core routines: one was called talent show, and the other was called celebrities.

Talent shows were popular because of the widespread participation of the public, and the exaggerated program effects and topics that occasionally exploded from amateurs participating in the program.

For example, the reason why the second season of Super Girl became so popular was largely due to the masculinity of that season's Super Girl.

To be honest, the social atmosphere at that time was still relatively conservative. Male actors should be manly, and female actors should be feminine. Feminization of men and masculinization of women were difficult for the market to accept.

So when singers like Li Chun and Zhou Chang, with their very distinct personal styles, completely different from all previous singers, combined with the routine where all viewers could vote for their favorite singers by sending text messages, made Super Girl a complete hit, uncontrollably so.

People who haven't experienced 2005 might not know how popular Super Girl was that year. To give a simple example, it was about 20 times the popularity of the "Produce 101" that year.

As for celebrities, it's simple. The more celebrities are invited, the higher the program's popularity. Although as the program continues to broadcast, the popularity brought by celebrities will decrease, because most viewers, after watching the first two episodes, are still attracted to the fun of the program itself to continue watching.

However, big stars bring enough popularity in the first few episodes.

But this big star routine became less effective after 2010, because in the eyes of more and more ordinary people, celebrities are increasingly unable to generate that sense of yearning and worship from the audience.

However, it was still very effective in 2004.

Under the planning of Boss Huang, "Caiwei Fashion Apprentice" perfectly combined these two routines.

The first episode of "Caiwei Fashion Apprentice" premiered at the end of March, and it was broadcast on Y-vision, guaranteeing absolute dissemination power.

Then, the celebrity promotions were earth-shattering and soul-stirring. Other variety shows invited four or five ordinary celebrities, with one or two top celebrities considered a top-tier configuration for variety shows.

But when "Caiwei Fashion Apprentice" announced its celebrity lineup in its promotional video, it stunned everyone, because the promotional video announced 50 celebrities at once.

What kind of feeling is this?

It's like the first time Chinese people saw the music video for the song "Beijing Welcomes You." The celebrity lineup was truly extravagant.

The first person at the beginning of the promotional video was Brother Long, the second was Zhang Yu, followed by Zhang Rong, Liu Hua, Li Bing, Fan Bing, Zhang Jian, Chen Chun, and so on. All of them were top celebrities that the audience deeply remembered and was deeply impressed by. They all appeared in one preview, which completely stunned all the viewers.

They never imagined that more than 50 celebrities, and a top lineup of more than 50 first-tier, second-tier, and at worst third-tier celebrities, with no more than 10 third-tier celebrities, would appear in a variety show. This truly shocked all the viewers.

Everyone was curious about what it would be like to have so many celebrities appear in one program, and they couldn't even figure out the format of this program.

Well, after all, 2004 was still a desert era for variety shows, far less rich and imaginative than variety shows in 2021.

However, to be fair, it seems that even in 2021, no variety show can gather such a massive number of top celebrities, and everyone can't figure out how this variety show will be played!

Therefore, with such anticipation, "Caiwei Fashion Apprentice" premiered on Y-vision's variety channel at 8 PM, with Y-vision's ace hosts Wang Ya and Li Yong appearing on screen as the hosts.

These two could be considered the strongest hosting lineup of Y-vision in 2004, which was fitting for the more than 50 celebrities in the preview.

However, at this moment, people also began to be curious whether these more than 50 celebrities would appear all at once or in separate episodes. According to many previous predictions, it was impossible for these more than 50 celebrities to appear together. Otherwise, in a program of at most two hours, how to arrange the screen time for more than 50 celebrities would be a huge problem, as each celebrity might only get two minutes of screen time.

Moreover, according to the program introduction, the real protagonists of this program were the designers participating in the talent show, so the screen time allocated to celebrities seemed even less.

Therefore, there was a 99% probability that these celebrities would appear in episodes, with four or five celebrities appearing in each episode. Over 10 episodes, all 50 celebrities would have appeared, which seemed to be the correct interpretation.

As for how these celebrities would participate in the variety show, the audience unanimously believed that they were there to be judges today… Well, forgive the lack of imagination for variety shows in this era. People at this time truly couldn't think of more interesting methods!