Two days remained until the finals of "Masked Singer."
Su Yu hadn't been idle during these two days.
However, his focus wasn't on the singing competition, but on matters within the film and television industry.
"Chinese Paladin 3" was slated for release soon.
The插曲 (chā qǔ - insert songs) and theme songs were already arranged.
For songs in such television dramas, Su Yu usually mobilized the entire singer group.
This time, the theme song "Sheng Sheng Shi Shi Ai" (生生世世爱) was given to Zhang Xiaoqi, a new addition to the "Masked Singer" stage.
As for "Pian Ai" (偏爱), this song was definitely the most widely circulated song in "Chinese Paladin 3." To promote Jiang Xiao'e, Su Yu gave this song to her.
Similarly, "Wang Ji Shi Jian" (忘记时间) and "Guang Gun" (光棍), originally sung by Hu Ge in the drama, would be performed by Shen Qingfeng.
Su Yu gave "Ci Sheng Bu Huan" (此生不换) and "Da Ying Bu Ai Ni" (答应不爱你) to Zhang Wei, who hadn't released new songs in a while.
As for why Gong Ju Ren wasn't given a song.
It was because Su Yu had other arrangements for him.
Gong Ju Ren's public image was that of a gentle, scholarly young man, similar to Xu Song from Earth. This was why Su Yu had given him all of Xu Song's songs. The songs given to him now needed to fit this persona to establish his unique style.
Gong Ju Ren's data had already met the requirements for a "Masked Singer" nomination. Xing Hui was already finding resources for him, and with one more song of this type, there shouldn't be much of a problem.
Therefore, when assigning songs to Gong Ju Ren, careful consideration was needed to avoid affecting his established public image.
"Chinese Paladin 3" would premiere tonight in the golden prime time slot on Huashi Channel 1.
Compared to "Chinese Paladin 1," this time the fanfare was much greater.
After all, "Chinese Paladin 1" was scheduled to premiere on Mango TV's satellite broadcast but had its slot snatched by "Wen Jian Xun Xian" (问剑寻仙), forcing it to be released as a web drama.
Although the drama eventually became a hit, the lack of a satellite broadcast qualification was still a blemish.
This time, due to the success of "Chinese Paladin 1," Mango TV had extended an olive branch when the filming concluded. But would Su Yu pay attention to them?
The answer was clearly no.
Although Mango TV was the most popular television station in the domestic entertainment industry, these were not issues for Su Yu. What he valued was the attitude towards cooperation, and clearly, this television station was unreliable in that regard.
Huashi Channel 1, as the official broadcast platform, usually aired major dramas and exceptionally well-produced television series, rarely broadcasting idol dramas.
Although "Chinese Paladin 3" did not feature idol actors in an idol drama, its popularity was no less than that of idol dramas. Even more so, due to the screenwriter Jiang Nan's reputation in the industry, its popularity was explosive.
This was not all. Because this drama, like the previous "Chinese Paladin," featured music produced by Ting Yu, from the score to the theme song and insert songs.
And after Ting Yu defeated Mike this time, his reputation in the domestic entertainment industry, frankly speaking, had reached its peak.
In everyone's eyes, he was the hope for the domestic entertainment industry to go global.
Jiang Nan and Ting Yu, one with an impeccable reputation in the film and television industry, and the other with an overwhelmingly high reputation in the music industry, were collaborating again.
Before "Chinese Paladin 3" even aired, hot searches were already flooded with discussions about the television series.
"Are you ready? It's about to get heartbreaking!"
"Compared to Li Xiaoyao, I prefer Jing Tian, because Jing Tian loved only Xue Jian from beginning to end. Although he also had a rogue-like personality, he diligently protected her after Xue Jian's grandfather passed away."
"You can't say that. The reason Li Xiaoyao had feelings for Lin Yue Ru was because the old thief gave him an amnesia plot."
"If 'Chinese Paladin 1' was about cause and effect, and the interpretation of the Tao, then 'Chinese Paladin 3' is more story-driven. Because as they searched for the spirit pearls, each stop had different emotional stories, and the layers were more distinct."
"Indeed, if 'Chinese Paladin 1' was about the Tao, then 'Chinese Paladin 3' is about emotions. The old thief Jiang Nan's portrayal of emotions is unrivaled, not just in the online literature circle, but even in traditional literature."
"Brother, don't speak too confidently, it's easy to attract criticism."
"What a joke. With the release of Jiang Nan's 'Journey to the West,' he no longer needs to be low-key."
That's right.
After "Journey to the West" was hailed as a masterpiece by the traditional literary circle.
The name Jiang Nan no longer needed to be low-key in the literary world.
Anyone who disagreed could simply be shown the interpretations of "Journey to the West" by literary giants and the poetry within the novel.
In fact, after Jiang Nan achieved deification in the online literature circle, his true identity had always been a subject of curiosity.
On Qingkong Literature, Jiang Nan's account had been rated as a Platinum Author. Platinum Authors usually uploaded their photos as avatars, but Jiang Nan's avatar had always been a cat.
...
"Chinese Paladin 3" was not only broadcast on Huashi Channel 1.
It would also be updated simultaneously online on Tencent Video.
This kind of treatment was unprecedented.
After all, for ordinary television series, getting broadcast on Huashi Channel 1 was already a big deal, let alone negotiating terms with Huashi and also securing online broadcast rights.
However, the fundamental reason "Chinese Paladin 3" was broadcast on Huashi Channel 1 was that Jiang Nan's "Journey to the West" was selected by the television station, and to obtain the adaptation rights, a green light was given to the author Jiang Nan.
Tencent Video also performed exceptionally well in this regard. They learned from the failed experience of Tencent Music with Ting Yu, and from the beginning, they offered Jiang Nan the highest level of treatment.
After the broadcast time of "Chinese Paladin 3" was confirmed, Tencent Video had been making every effort to obtain the online broadcast rights from Jiang Nan.
When they heard that Jiang Nan had finally relented and agreed to let them broadcast it online simultaneously,
Liu Cheng, the project director, was so excited that tears welled up in his eyes.
"Director Liu, Xing Hui didn't provide any promotional fees this time, so we..."
Before the operations department could finish speaking, Liu Cheng slapped the table and said sternly, "You still want to ask Xing Hui for promotion?"
"Don't you know that I should be extremely grateful just to be able to broadcast this drama? And you still want promotion?"
Liu Cheng was exasperated, feeling that his subordinates lacked vision.
What was wrong with spending some money to promote it, if it meant securing the online broadcast rights for "Chinese Paladin 3"?
Besides, for their own app, they could simply temporarily remove the posters and advertisements of dramas that had paid for promotion and replace them with those for "Chinese Paladin 3."
What was the big deal?
"Then what resources should we use?" the operations department asked timidly. "Should it be like last time?"
Last time, when "Chinese Paladin 1" was exclusively broadcast on Tencent Video, the website had created many posters and various pop-up advertisements.
"Not enough," Liu Cheng shook his head.
"Then what else should we do?" the operations department was stunned.
"Do I need to tell you? Can't you learn from others?" Liu Cheng was amused to the point of anger.
"Learn from others?"
"How did NetEase Cloud Music treat Ting Yu?"
"Are you saying we should treat Jiang Nan the same way NetEase Cloud Music treated Ting Yu?"
"Otherwise!!"
That's right, Liu Cheng believed he had excellent foresight. This Jiang Nan was destined to become the Ting Yu of the film and television industry.
He wanted to take advantage of the current pleasant cooperation between the two parties to foster infinite goodwill from Jiang Nan towards Tencent Video.
This way, just as NetEase Cloud Music relied on Ting Yu, Tencent Video could also tightly cling to Jiang Nan's leg!
...