Chapter 171 Cooperation

At the same time, in the headquarters of Wolf Fang Live in Shanghai, Vice President Zhu Yan was also paying attention to the premiere of the GP Land iCL leagues on Rabbit Tail Live.

His brow was furrowed, and his expression was grave.

"President Pei is really coming on strong!"

"This series of methods has allowed Rabbit Tail Live to gather such considerable popularity in just over a week... We've all been completely manipulated by President Pei!"

Like Liu Liang of ZZ Live, Zhu Yan had been keeping a close eye on Rabbit Tail Live, never relaxing for a moment.

At first, Rabbit Tail Live promoted itself as a knowledge-based platform, successfully attaching a special label to itself, distinguishing it from other live streaming platforms, and thus establishing an independent image.

Immediately afterward, President Pei announced that Rabbit Tail Live's model was different from other live streaming platforms and would not constitute direct competition. Some live streaming platforms believed it and didn't pay attention; others didn't believe it, but their attention was all focused on Rabbit Tail Live's video replay function, investing a lot of manpower to develop similar functions, but the actual results were not ideal, and the audience's response was lukewarm.

Who would have thought that President Pei's announcement was just a smokescreen? He turned around and, while the live streaming platforms were bickering with Longyu Corporation, he spent a lot of money to buy the exclusive broadcast rights to the iCL league!

This exclusive broadcast right swept up all the domestic *ioi* players, giving Rabbit Tail Live new and exclusive live streaming content in addition to knowledge-based live streaming.

Then, there was the hiring of internet trolls to promote their real data, exposing the data fraud of other live streaming platforms, and broadcasting *gpL* on their own platform, and developing a special app to help viewers watch the games...

After this series of combo moves, the number of regular viewers on Rabbit Tail Live alone was close to 500,000!

As the audience grew, some streamers who worked for love naturally appeared, and the entire Rabbit Tail Live gradually became prosperous!

Keep in mind that it had only been about two weeks since Rabbit Tail Live officially launched.

In such a short period of time, President Pei had earned a large number of viewers for Rabbit Tail Live through a series of methods, and had made Rabbit Tail Live's brand stand out from the crowd of live streaming platforms.

And apart from the cost of the exclusive broadcast rights, not much money was spent!

For Zhu Yan, this kind of method was simply unheard of. Even though he was considered an old-timer in the live streaming circle, he was still dizzy from President Pei's combo moves.

Among the many live streaming platforms, Wolf Fang Live, where Zhu Yan was located, was obviously the most affected.

Because Wolf Fang Live focused on game live streaming, and the most popular games in China were just a few. *gog* was definitely the leader, and *ioi*, although its market share was not as good, was still considered a popular game because of *fv*'s championship and its influence in the world.

But now, the exclusive broadcast rights to the iCL league had been taken away by Rabbit Tail Live. Although the rebroadcast rights to *gpL* were still there, users were being seriously diverted because of that small function of Rabbit Tail Live.

Looking at the data from the background, the number of viewers watching *gpL* live on Wolf Fang Live had been declining, and it was obvious that many people had been lured away by Rabbit Tail Live.

Without these two pillars, what could Wolf Fang Live rely on to generate popularity? Could it rely on those single-player games or old online games that were not as popular as before?

That was completely unreliable!

Zhu Yan had already sensed the crisis, especially as the popularity of the iCL league was getting higher and higher, making him a little uneasy.

Although the actual number of viewers watching the iCL league on Rabbit Tail Live was only a quarter of that of the *gpL* league, it was still a market with infinitely bright prospects.

Since President Pei had spent a lot of money to buy the exclusive broadcast rights, it meant that the iCL league must be worth that much money.

And judging from President Pei's series of promotional methods, the popularity of the iCL league was indeed steadily rising.

From the initial 30,000 people to the later 60,000 and 80,000, the momentum of this growth was very strong.

Moreover, Longyu Corporation and Tengda Corporation were sparing no effort in promoting the iCL league. Rabbit Tail Live had almost given all the most important recommendation slots to the iCL league, and Longyu Corporation was also frantically buying advertisements and trending searches. In the foreseeable future, the popularity of the iCL league would inevitably have another explosive growth.

This attitude represented many things.

The more Zhu Yan thought about it, the more restless he became.

The energy of Tengda Corporation and Longyu Corporation was terrifying. If they really pushed the iCL league up, it would be even more impossible to get the rebroadcast rights to iCL!

At that time, if Rabbit Tail Live exclusively swallowed such a large amount of popularity, the entire live streaming circle's landscape might undergo another major earthquake.

Zhu Yan couldn't sit still any longer. He felt that he had to do something.

As the saying goes, it is never too late to mend the fold even after the sheep are lost.

The 8 million rebroadcast rights to iCL had already been missed. If he wanted to buy them now, it would probably cost at least another three or four million, and it would also depend on whether Tengda was willing to sell. Buying now would definitely be a big loss compared to before.

But if he didn't do anything now, he might not even be able to buy them in the future!

Countless cases had proven that it was meaningless to be stubborn in front of President Pei. The more stubborn people were, the more miserable they would die in the end. On the contrary, those who admitted defeat and cut their losses early might be able to get a share of the pie.

Thinking of this, Zhu Yan found Chen Yufeng's contact information and immediately made a call.

He had heard that the current person in charge of Rabbit Tail Live was that mysterious President Ma, but he didn't show up often. This Vice President Chen was in charge of some specific affairs and could also speak to President Pei, so it would be right to look for him.

The phone rang several times before the other side slowly answered.

"President Zhu? Sorry, sorry, it's Saturday today and we're not working. I'm playing games at home and didn't pay attention to my phone. What's the matter?" Chen Yufeng said on the other end of the phone.

Zhu Yan was stunned for a moment.

Good lord, even at this critical juncture, Rabbit Tail Live was still taking a normal weekend break?

Wasn't today the opening ceremony of the iCL and the premiere of *gpL* on Rabbit Tail Live? As the vice president, shouldn't Chen Yufeng be at Rabbit Tail Live's headquarters, keeping an eye on things and preventing any emergencies from happening?

But he insisted on going home to play games, even throwing his phone aside and ignoring it.

If this were at Wolf Fang Live, he would probably have been fired by the boss long ago!

Zhu Yan couldn't help but sigh in his heart that Tengda was just different from other companies... With President Pei going crazy carrying the team, it didn't matter how much the others slacked off!

After being envious, Zhu Yan didn't dwell on this issue too much, but directly cut to the chase: "President Chen, to be honest, I'm calling this time to talk about cooperation."

"Rabbit Tail Live has the exclusive broadcast rights to the iCL league, right? I don't know if you have any intention of distributing and reselling the rebroadcast rights? The price is negotiable!"

Chen Yufeng smiled: "Oh? President Zhu also wants to buy the rebroadcast rights to the iCL league?"

Zhu Yan couldn't help but frown: "Also? Who else wants to buy them?"

Chen Yufeng said: "President Liu of ZZ Live, and President Peng of YY Live, have all called me to ask about the distribution of the iCL league rebroadcast rights."

Zhu Yan's heart couldn't help but "thump," and a sense of crisis instantly appeared.

Good, those old foxes Liu Liang and Peng Bin had taken the lead!

Before, several vice presidents in charge of live streaming platforms had been in contact privately, agreeing to work together to put pressure on Longyu Corporation to get the rebroadcast rights to the iCL league at the lowest possible price.

At that time, everyone was in the same boat, after all, their interests were aligned.

But now, everyone's plastic friendship had fallen to pieces.

Obviously, the other live streaming platforms had also seen the current situation clearly. Longyu Corporation had inexplicably hooked up with Tengda Corporation, and the two planned to work together to expand the iCL league and exclusively swallow such a large amount of popularity.

Which platform wouldn't be anxious after seeing that?

Contacting Chen Yufeng privately to ask about the distribution of rebroadcast rights, as long as they could get the rebroadcast rights to the iCL league before the other live streaming platforms, they would naturally be able to grab a wave of traffic.

Zhu Yan couldn't help but secretly rejoice that he was quick-witted and called early.

If the other live streaming platforms had gotten the rebroadcast rights to the iCL league first, wouldn't he be so angry that he would vomit blood?

But from the implication in Chen Yufeng's words, it seemed that they hadn't sold them yet?

Zhu Yan asked: "Then how did you reply to them, President Chen?"

Chen Yufeng smiled: "Today is Saturday. President Pei is not working, and I can't go to report to him, he will be angry. Whether to sell these rebroadcast rights or not can only be decided after I report to him next Monday. They can only be sold if President Pei says so."

"But President Zhu, I still have to give you a heads-up in advance, President Pei probably won't sell them."

"Because according to recent data, the iCL league has brought a very considerable amount of popularity to Rabbit Tail Live, you understand."

Zhu Yan hurriedly said: "I understand, I understand."

"But I still hope that President Chen can say a few good words for us in front of President Pei. I know that the iCL league is doing well now, so our asking price will definitely not be low! We can share the popularity and promote the iCL league together, so that we can get more benefits, right? As long as President Pei is willing to sell, we will all remember President Pei's kindness!"

Although the two sides were competitors, they still had to be soft when they should be.

If he could really buy the rebroadcast rights to the iCL league, what would it matter to say a few good words and bleed a little?

Zhu Yan's statement did make some sense. It was indeed difficult for Rabbit Tail Live to swallow the popularity of the iCL league alone. If multiple platforms were broadcasting and promoting the iCL league, the popularity would definitely be higher, and Finger Company and Longyu Corporation would definitely be happier.

Of course, these were just words. Zhu Yan was ultimately for the benefit of his own platform.

Chen Yufeng smiled: "I can't guarantee this. President Pei has his own ideas, and we as subordinates can't speculate, let alone try to influence President Pei's decision."

"But I will report these situations truthfully."

"I'll call you back after I ask President Pei next Monday."

Zhu Yan hurriedly said: "Okay, then thank you, President Chen!"