Chapter 1319 Only Tenda Can Do This

After Hu Xianbin finished speaking, he focused on observing President Ma's reaction.

Well, President Ma seemed quite interested, indicating that this idea was feasible!

So he elaborated on his concept in a little more detail.

"This function, to put it bluntly, is to try to break down the barriers between game clients and live streaming platforms, forming a resource integration effect."

"Taking *GOG* as an example, we will embed the Tuwei Live streaming software into the game, using Tuwei Live to read the data within the *GOG* game, and then combine this data with the anchor's camera feed and microphone audio."

"Viewers receive this data in their *GOG* client, and the in-game data is displayed using the original resources within the game. They can also freely switch and view various game data."

"And within the game screen, the anchor's camera feed and microphone audio can be freely turned on or off."

"This is equivalent to directly cutting out the original game screen that needed to be transmitted using the original画 (yuanhua) bitrate, only requiring the transmission of audio and the camera feed, greatly reducing bandwidth pressure."

"For players, the amount of data transmitted within the game is greater."

"In the traditional live streaming mode, viewers can only see what is happening on the screen."

"But in this new mode, viewers can freely view all the information within the game match, including the opponent's equipment, attribute information, specific operations, etc."

"We can also add some additional features, such as real-time display of button operations, displaying the anchor's button presses in a specific area; a rewind function, allowing viewers to drag the progress bar to rewind to exciting moments; and richer OB functions, allowing viewers to watch from the anchor's first-person perspective, or switch to a global perspective or the opponent's perspective if they want to."

"Of course, like normal live streaming, there also needs to be a delay function to prevent screen peeking or callouts."

"In terms of *GOG* spectating, this function will be even more practical, because more things happen in the match, and viewers want to know more details."

"For Tuwei Live, many games have Tuwei Live built in, which is equivalent to a perfect promotion; and for these games, adding a live streaming function can also provide players with more things to do while their client is running."

"Moreover, this approach is not limited to *GOG*. Other games like *Turn Back is the Shore* and *Mission and Choice* can also do it."

"Players can even use mods and personalized settings to make the game screen displayed on their client more in line with their preferences. For example, in *Turn Back is the Shore*, if a player has installed a visual mod and then watches an anchor's live stream, they will see the game screen with their mod applied, providing a richer selection."

"In addition, the game client can also serve as an entry point for anchor recommendations. Players of *Turn Back is the Shore* can find anchors specializing in *Turn Back is the Shore* on the client."

"Many anchors are unpopular, so they rank very low on live streaming platforms and have no traffic at all. But if you break it down to each game, the likelihood of being discovered increases significantly."

"And doesn't this perfectly align with President Pei's requirement, which is to discover anchors?"

Ma Yang listened and found it increasingly reasonable, but he still had questions: "It sounds perfect! But is it possible for other game companies or live streaming platforms to imitate or plagiarize us?"

Hu Xianbin smiled: "President Ma, you may not know much about games. Only Tenda can do this."

"Because only at Tenda can the game department and the live streaming department be indistinguishable, without any conflicts of interest!"

"To achieve this, you must break down the barriers between the live streaming platform and the game client. This is a lot of work and requires a certain amount of technical skill. But the amount of work and technical skill are not the biggest problems, because they can be solved by burning money."

"The biggest problem is that the interests of game developers and live streaming platforms are fundamentally inconsistent. How can they cooperate?"

"Currently, the companies in the country that make games simply make games, and those that run live streaming platforms simply run live streaming platforms. There is no one like Tenda that does both."

"Let's assume that *IOI* wants to cooperate with Wolf Fang Live to create a similar function. They will encounter these problems."

"First, for *IOI*, modifying the client requires a lot of work. Why should I develop such a function for your live streaming platform? If I have this time, wouldn't it be better to develop a new version or a new hero? How much actual benefit can this function bring me?"

"How much benefit do you, the live streaming platform, have to give me to make me add so much useless stuff to the client, and objectively create a diversion effect for your platform?"

"Will Long Yu Group agree? Even if Long Yu Group agrees, will Finger Company and Dayaike Group agree?"

"Second, for the live streaming platform, although this improves the viewer experience to some extent and reduces bandwidth pressure, the problem is, how much of a price must be paid to get the game developer to be willing to do this?"

"Moreover, this is equivalent to diverting their viewers to the clients of various games. Isn't it better to keep these people in their own hands? It's completely thankless."

"So, if you regard the game developer and the live streaming platform as two highly separate entities with separate interests, this function is an investment far greater than the return for them, and they will both feel that they have lost out."

"But if, like Tenda, the game department and the live streaming platform are a highly unified whole, and the problem is viewed from the perspective of the overall interests, then this function does help to improve the viewer experience in the long run. The initial effect may not be very obvious, but the more it develops and the richer the features become, the better the experience will be."

"At that time, this will be Tuwei Live's core competitiveness compared to other game platforms!"

"What's more, there are not many companies in the world like Tenda that have so many successful games, let alone in China."

"If it's just one or two games, it may not be very effective, but Tenda has *GOG*, *Fortress of the Sea*, and many single-player games with excellent sales. It can be said that Tenda accounts for a large part of the game content on the live streaming platform."

"This rich foundation is our greatest confidence in creating this function!"

Ma Yang nodded immediately: "Okay, that makes a lot of sense. Let's do it this way!"

"But... does our platform's requirement to study for an hour affect this function?"

Hu Xianbin certainly knew about Tuwei Live's requirement. After thinking about it, he said: "It will definitely have an impact. It's a threshold after all."

"But we can also embed the live streaming platform in the client and watch study videos for an hour via pop-up windows."

"That is, players can freely switch between two modes in the game client: one is displayed using game resources, and the other is displayed using live streaming footage."

"Of course, only the latter can be used in study mode, but as long as the hour is up, all functions can be used freely."

Ma Yang said with some regret: "This one-hour restriction is still a bit redundant. Why don't I ask Brother Qian and report our plan to him, so that he can make a decision and see if we can remove the one-hour restriction in this function."

Hu Xianbin quickly shook his head: "That definitely won't work!"

"If watching live streams through the client can bypass the one-hour threshold, wouldn't that be completely contrary to President Pei's requirements?"

"President Pei would never agree!"

"Moreover, I think President Pei's regulation must have a deep meaning. Before we have fully understood it, we can't change it randomly, it will affect President Pei's overall plan."

Ma Yang: "Deep meaning?"

Hu Xianbin nodded: "Yes, although I can't think of what the specific deep meaning is yet, we can think of it this way: 'Study for an hour' has now become the label of Tuwei Live, and the formation of this label has come at a great cost."

"If we were to tear off this label, it would bring great losses to Tuwei Live. Not only would it be difficult to recover the previously lost users, but it could also cause further loss of existing users."

"We've already reached this point, and Tuwei Live's viewers have finally adapted, become accustomed to it, and accepted it. We must not change it randomly."

Among the many live streaming platforms, Tuwei Live's unique image has gradually formed.

And the "study for an hour" requirement, in the eyes of viewers who have truly chosen to stay and have become accustomed to it, is the most recognizable point that distinguishes Tuwei Live from other platforms.

Even if they only play three hours of live streams, they at least feel that they have gained something for one hour.

And this feeling is where their sense of belonging to Tuwei Live lies.

In order to create this label, Tuwei Live has actually given up the opportunity for rapid expansion and has also lost a large number of users.

But these lost users may still come back in the future.

If this regulation is rashly canceled or circumvented, then for those viewers who have already left, this would be Tuwei Live slapping itself in the face, completely overturning its previous decision, and further proving that the decision was wrong; and for the viewers who have stayed and have become accustomed to this regulation, this would also make Tuwei Live lose its uniqueness.

In short, we can't change anything in this situation, changing it would really undo all our previous efforts.

Ma Yang nodded: "Well, that makes sense. Actually, I was just saying it casually. I fully support Brother Qian's decision."

"Brother Qian was right, you really are a talent! Sending you here has really solved my urgent needs!"

"Then get ready, make a plan, and let's start arranging it next week without delay!"