Chapter 1152 You Call This a Gym?

Chapter 103 New Business Model

To match the new equipment, Star Bird Fitness' flyers and promotional materials were also adjusted, using DoubtVR glasses and "Fitness Battle VR" as the main gimmicks to attract nearby customers.

At the same time, it was only natural to have a grand opening promotion for the new store.

For one week, all Star Bird Fitness stores offered new customers a free 2-hour trial, as well as discounted membership cards. Existing customers who tried the VR version in the store or brought friends would also receive some bonus time.

Although it was Saturday, Che Rong didn't expect a large number of customers to come, considering it was only the first day of business.

After all, reputation was something that had to be built up slowly.

Che Rong planned to use flyers and grand opening promotions to build popularity in the first few days, and then the gym's heat would gradually increase after this week.

What he didn't expect was that the number of customers actually started to increase one after another before noon!

And most of the customers had never been to Star Bird Fitness before.

Che Rong was initially puzzled, wondering if the flyers were really that effective.

It didn't make sense!

He had handed out flyers quite a bit before, but the efficiency was very low.

After all, most people took flyers out of politeness, and it was pretty good if handing out a hundred flyers brought in one or two customers to take a look at the store.

But now, the flyer guys hadn't even come back yet, and so many people had already come to the door?

Che Rong asked carefully and found that it wasn't because of the flyers at all.

These people were all coming from the nearby Mo Yu Internet Cafe!

Although a batch of Mo Yu Internet Cafes had completed the renovation, with half of the seats replaced with VR glasses, this renovation had to be carried out in phases and batches. Moreover, it could only be used to renovate Mo Yu Internet Cafe 1.0. Mo Yu Internet Cafe 2.0 and 3.0's esports lifestyle halls were temporarily unsuitable for such renovations, so with only this little VR equipment, it was still in short supply.

Serious queues had formed in the VR experience areas of many Mo Yu Internet Cafes.

At this time, the name of Star Bird Fitness began to circulate among these players.

Mo Yu Internet Cafe could only offer "Animal Island," and although this game was more playable than "Fitness Battle," the key was that there were no available spots!

So, as a second choice, they came to Star Bird Fitness to experience the DoubtVR glasses briefly, check out the resolution, and take a look at the little sisters in "Fitness Battle" from a VR perspective.

"Fitness Battle" was a mobile game, and although only a few people could stick to exercising, most people had downloaded it, had an account, and had even drawn some beautiful clothes.

So, it was normal to come to the VR version for a taste.

Che Rong was so moved that he was almost in tears.

Before, he thought that CEO Pei had helped enough. It was like sending a stove in the snow, and he didn't know how to repay him.

But now, he realized that the great gift from CEO Pei was not over yet!

He even used Mo Yu Internet Cafe to divert the customers that Mo Yu Internet Cafe couldn't handle to Star Bird Fitness, allowing Star Bird Fitness to have a large number of customers shortly after opening!

Of course, these customers definitely wouldn't all stay. Many of them were just there for a taste, and most likely wouldn't come again in the future.

But no matter what, even if only a small portion of these people stayed, that would be enough!

Che Rong and several staff members were busy helping customers debug equipment and guide them to better experience "Fitness Battle VR."

Some customers didn't want to play VR after a while, feeling a little stuffy, and switched to normal mode to continue playing. Star Bird Fitness had equipped each smart fitness drying rack with a large TV, which also provided a great experience.

In short, the VR version just provided customers with an additional experience. Although this experience wasn't particularly perfect, it was essential.

Che Rong was extremely busy, but it was a happy kind of busy.

Before, Star Bird Fitness followed the ordinary gym model. No matter how hard he tried, business was just so-so. Even if Che Rong wanted to be busy, he couldn't muster the energy.

But now it was completely different.

Star Bird Fitness had changed to a new business model, which made Che Rong feel that the future was bright, and even his work was full of energy!

Sure enough, being on the right path was more important than anything else.

While he was busy, Che Rong suddenly saw a familiar figure.

Although he was wearing a mask, wasn't that… CEO Pei?!

Che Rong didn't recognize CEO Pei the last time they met, but there was no reason he wouldn't recognize him this time.

Although he looked like an ordinary young man on the surface, he could easily do things that others couldn't and create business miracles, which made his entire back look incredibly tall!

"Is CEO Pei worried about the situation here, so he specially came to take a look?"

"This is really too embarrassing!"

"I don't know how to repay such great kindness."

"How should I greet CEO Pei…"

Che Rong was very moved.

Logically speaking, CEO Pei had arranged at least three layers of arrangements in advance, which was enough to ensure the popularity of the new Star Bird Fitness store when it opened. But even so, CEO Pei still made a special trip to take a look, which was enough to show how much CEO Pei valued Star Bird Fitness!

But how should he go up and say hello? Che Rong fell into a dilemma.

Although Che Rong felt that CEO Pei already knew his identity, the two had not met on a business level. They had only met privately as the buyer and seller of the house.

Should he go up and call him "CEO Pei" now? It didn't seem quite appropriate.

But calling him "Little Brother Pei"? That was even more inappropriate!

Being too formal would definitely not work, but being too casual would not work either. If he didn't handle it well and made CEO Pei angry, that would be absolutely unforgivable.

The degree of it was really not easy to grasp.

Just as Che Rong was struggling, he saw CEO Pei take a quick tour of Star Bird Fitness and immediately turn around and leave.

"This…"

Che Rong was stunned. He just wanted to raise his hand to call CEO Pei to stop, but the word "Pei" reached his lips and then he swallowed it back.

CEO Pei was wearing a mask to come and see, so he must want to keep a low profile.

It would be really inappropriate to call out now.

But with this hesitation, CEO Pei had already walked away.

This made Che Rong feel very regretful. He really shouldn't have hesitated! If he had gone up earlier, he might have been able to say a few words to CEO Pei!

But on second thought, maybe there was no need for that.

According to CEO Li, CEO Pei was a very neat and efficient person who never did unnecessary things, and his time management was very strict, and he never wasted time.

CEO Pei's visit was probably just to confirm the state of Star Bird Fitness and see if his arrangements had worked.

Now that he had seen it, he could leave without having to stay any longer.

Therefore, there was no need for Che Rong to go up and say hello. CEO Pei didn't like this kind of meaningless small talk.

Thinking of this, Che Rong was a little relieved, and his hesitation just now might not have been a bad thing.

"When dealing with CEO Pei, you must not blindly apply the rules of interpersonal communication in reality."

"You still have to be like CEO Li, understand CEO Pei's temperament and personality, and get along with him in a way that CEO Pei likes."

"There's no need to go up and say hello this time. We can just understand each other tacitly. I'll do a good job with Star Bird Fitness, and Tenda's investment can also make money. This is a win-win."

CEO Pei's arrival greatly increased Che Rong's confidence, and he continued to devote himself to his work with enthusiasm.



Coming out of Star Bird Fitness, Pei Qian was speechless.

This was a gym?

It was completely a large internet cafe!

Even the charging model was very similar to an internet cafe.

It was just that other internet cafes used computers, while this place used smart fitness drying racks, large TVs, and VR glasses.

The business was actually pretty good, which was the most outrageous thing!

The reason why Pei Qian quickly retreated was because he realized that he had been tricked with just a glance.

Che Rong had never said that the gym used a full set of Tenda equipment before!

Che Rong just said that his gym had been in a slump in the past two years, but fortunately, he had received help from a noble person recently, and the situation had improved slightly.

Looking back now, who was this "noble person"? There was a big problem!

If Che Rong had said earlier that he had bought a full set of Tenda equipment, then it would be another matter whether Pei Qian would let Dream Chasing Ventures invest in him.

Therefore, Pei Qian directly called out that he had been tricked.

In the current situation, a gym was equipped with a full set of smart fitness drying racks and VR glasses, which was dozens of products at once.

If Star Bird Fitness opened more branches, then this purchase cost would not be underestimated.

The most important thing was that Star Bird Fitness would also play a certain role in publicity and promotion!

Maybe someone would come to Star Bird Fitness in the future, play a VR game when they were tired from exercising, and then buy a VR glasses for their own home when they were happy?

But things had already come to this point, and Pei Qian didn't have a very good solution.

Fortunately, Star Bird Fitness was not large in scale now, and the number of equipment purchased was not very large. When the first wave of DoubtVR hype faded, the popularity here should slowly decline.

Tenda only indirectly invested in Star Bird Fitness, so it shouldn't make a lot of money.

Really, ambushed on all sides!

How could anyone he casually met in life backstab him?

Pei Qian shook his head helplessly, took a car back, and continued to think about how to spend money in a concentrated way before the end of this cycle.





July 22, Sunday.

Star Bird Fitness flagship store.

Che Rong was even busier today than yesterday, because there were even more customers!

Although the gym was not yet full, the occupancy rate during peak hours had reached 80% to 90%, and the occupancy rate at other times was also 40% to 50%.

Star Bird Fitness' model was different from other gyms. Other gyms required membership cards, but Star Bird Fitness allowed pay-per-visit experiences, and the charging methods were more diverse.

It really didn't look like a gym, but more like an internet cafe.

Although the single charge was more expensive, a pay-per-visit or monthly membership card was obviously a more stable choice for those who wanted to try something new.

Che Rong thought that if he had the opportunity in the future, he could outsource the development of a software for customers to check the current situation of the gym in real-time, to see if it was full and if there were any empty seats.

Although it was impossible to arrange everyone's fitness schedule as tightly as with managed fitness, he could at least try to avoid queuing.