Tao Liangchen

Chapter 981 Taobao Top Picks

It really was good timing.

No sooner had he finished chatting with Lebus than Mr. Ma from TaoBao came to visit.

After the butler reported, Su Yehao leisurely got up.

It wasn't like he was going on a date with a girl, so there was no need to dress up. Wearing a T-shirt and shorts, he went to the entrance of the villa to greet him.

Mr. Ma had made a lot of money in the past two or three years. Today, he rented a Hummer to enjoy himself. With the help of the security guards hired by the Su family, he carried a pile of local specialties from the back of the car.

Su Yehao glanced at them.

He noticed Jian Nan Chun, Lang Jiu, Guangming Milk, Mengniu Milk, and the like. These were normal enough, but things like Haitian soy sauce and Spicy Sister pickled mustard tubers seemed a little strange.

With a hint of curiosity, Su Yehao asked, puzzled, "Mr. Ma, are you moving? Is there really soy sauce in this box labeled 'soy sauce'?"

Mr. Ma smiled happily and replied, "It really is soy sauce. I bought it from Suguo Supermarket before I came. I'm afraid I'll have to trouble you, Mr. Su, to take a photo with these things later."

"...Why? Did they give us advertising fees? Are they all big investors?"

This was the explanation that Su Yehao found reasonable.

Mr. Ma smiled and shook his head, replying, "No, during our Double Eighth Festival (August 8th) promotion, I promised some large suppliers that as long as the discounts were sufficient and the sales volume was high enough, I would bring their products for you, Mr. Su, to try personally. Maybe you'll take a fancy to them and invest a lot of money in them! I think these products must have some advantages since they sell so well. It's up to you, Mr. Su. Anyway, I'm just fulfilling my promise. Even if you don't like them, that's fine."

Hearing this, Su Yehao suddenly understood and said with a wry smile, "So I'm bait to lure them in?"

"Whether it's bait or not, the promotion was quite successful. Many companies are eager to cooperate with you, Mr. Su. After hearing the conditions I offered, they all went crazy, offering even bigger discounts than the previous Singles' Day promotion. They're all going all out."

Mr. Ma chuckled and added, "They used to say they had to protect the interests of distributors and not disrupt market prices, but compared to the appeal of you, Mr. Su, all that is unimportant. Sure enough, big investors are the most popular, and they're welcomed everywhere."

Su Yehao looked closely and noticed there was Want Want.

It had been a long time since he had eaten Want Want Shelly Senbei, so he immediately opened a bag to try. It was still the familiar taste.

As he ate, he praised, "Your marketing method is quite good, but if I don't invest in anything, won't you be able to hold this kind of promotion next time? Let me check out these companies first, and then I'll pick a few to invest some money in as a token. Just like you said, since they sell so well, it means they have some advantages. The market foundation is already there."

It was just a pretense.

These were all brands that Su Yehao was very familiar with. He had been buying some of them since he was a child, such as Coconut Palm Coconut Juice. There was no need to investigate at all.

And Jian Nan Chun and Lang Jiu, he could invest in them with his eyes closed. Not to mention how much he would earn in the future, at least the risk of failure was very low.

He didn't lack projects himself, but he could operate through 5s Asset Management.

Mr. Ma was secretly delighted.

As a senior employee, being affirmed by the boss made him feel that he was not far from being promoted, getting a raise, and receiving stock option rewards, thus embarking on the peak of his life. He then said to Su Yehao, "That's great. I was still worried about how to explain it to them. After all, these brands have gone all out by offering real discounts."

Su Yehao didn't say much more, and gestured for him to come in and sit down, saying, "Around 2001, the United States began to cut interest rates and ease monetary policy. From 2001, they cut interest rates eleven times in a row. In the previous two years, they continued to cut interest rates, directly lowering the rate to 1%."

Wondering why he was talking about this, Mr. Ma listened patiently. Su Yehao continued, "When the United States cuts interest rates, funds have nowhere to go and flow into emerging markets in large quantities. Many mainland brands have been quietly acquired. Whether it's food, drink, daily necessities, or large items like cars and equipment, they are all facing severe impact. This is both an opportunity and a disaster. If we don't want to become a dumping ground for multinational corporations, we need to build a batch of local brands, using the most advanced equipment, the most complete management system, and the best after-sales service. I hope to build a new national product army as soon as possible to safeguard trillions of dollars of wealth."

Mr. Ma's mind was very quick. Hearing this, he nodded and echoed, "That's right. Many old brands have disappeared. Some can't keep up with the times, and some have been acquired by foreign companies. Take toothpaste, for example. The best-selling ones are basically foreign brands. They have dedicated research laboratories, use fully automated production lines, and have money to invest heavily in advertising and promotion. Their strength is simply on a different level."

"In fact, many daily necessities don't have much technical content. Let's not talk about chips and semiconductors for the time being. Can't we produce toothpaste, soap, and small snacks?"

Su Yehao smiled calmly and took the opportunity to throw out a new idea, telling Mr. Ma, "5s Asset Management can support a group of companies, but providing funds alone is not enough. Since TaoBao has advantages, such as sales, promotion, and funds, why not help them? Then select some partners, supervise the production process, create a TaoBao Preferred series, and even self-operate some products, helping some suitable domestic products. I've even thought of the series name, just call it New National Products."

It seemed like a suggestion, but in reality, it was directly telling Mr. Ma to do it.

Seeing that Su Yehao had even thought of the brand name, Mr. Ma thought that he had been thinking about it for a long time. In fact, it was just a feeling.

Many companies are lowering their profits to promote for a vague opportunity, which seems to indicate that the water in the pool is not enough to raise the fish to be fat and strong.

Even if those multinational corporations earn more, they won't share the money with Su Yehao, but he can enjoy the dividends of economic development in the process of supporting domestic brands.

From this point of view, supporting local enterprises is not only undertaking social responsibility and helping to resist multinational corporations, but also a good business with considerable returns. Why not do it?

Now that his net worth has increased by thirty to fifty billion US dollars, it has little impact on Su Yehao's life. It is nothing more than a small increase in the numbers representing his net worth, and it is difficult to gain a sense of accomplishment.

Slowing down the multinational corporations and retaining wealth in the country can make him particularly happy.

Su Yehao's level is a bit high, surpassing physiological needs, safety needs, social needs, and respect needs, and is still in the stage of self-realization.

Things like a sense of responsibility, creativity, values, and leadership are what he cares about more at the moment.

After a brief consideration, Mr. Ma's eyes lit up, and he gave a thumbs up, his tone excited: "Mr. Su is indeed Mr. Su, this trick is really brilliant! Once the company's self-operated brands develop, profits will definitely increase significantly. Others can't beat multinational companies, but we can expand from online to offline. Maybe we can make a big splash!"