Tao Liangchen

Chapter 102 The Old Fox is Still Craftiest

The White Swan Hotel, only twenty-eight stories high.

As a landmark of the Reform and Opening-up period, it once opened a window for the Chinese people to see the world, with profound historical significance.

Old Man Su still remembered this hotel.

Back then, his son had only been born for a few years, and some of the building materials were provided by Sihai International, including a batch of timber from the Philippines, as well as the hotel guest room doors.

In order to get close to the influential Master Qu, and take on more projects, he practically offered the materials at cost price, barely making any money.

This White Swan Hotel was the first to surprise many people, who discovered that it was possible to invest in the mainland, leaving a deep impression. To this day, countless big figures have stayed here, even the Queen was no exception.

The building, less than a hundred meters tall, housed twenty-eight floors.

The floor height was a little low, but this room was spacious, so it didn't feel oppressive. Compared to Sihai International Hotel, which had only been built a few years prior, the facilities were undoubtedly far behind. However, in terms of reputation and accumulated history, even ten Sihai International Hotels couldn't compare.

In terms of profits, Old Man Su still lost... there was no comparison, he couldn't compete, and he admitted his inferiority.

At this moment.

"Is this really my son? I can't quite understand him, how did this little rascal become so smart?"

&/

A certain unknown wealthy businessman from Casino, surnamed Su, suddenly felt offended again, with a mouthful of air stuck in his chest, feeling an urge to find a feather duster.

Su Yehao casually answered:

"It's nothing more than the old trick of 'borrowing a chicken to lay an egg'. You buy land, invest a little money, and then turn around and pledge it for a loan to continue buying land. As long as the land price rises and the houses can be sold, the scale will snowball."

Anyone could talk big, but words were useless without proof.

Old Man Su vaguely saw the shadow of Young Master Qiu, who was preparing to do a pager business, in his own son.

Like father, like son, their ability to argue and nitpick was about the same.

Afraid of raising a prodigal son who liked to start businesses, Old Man Su hesitated for a moment and asked, "How do you know the houses will definitely sell?"

"Currently, so many residential areas have no property management, no elevators, and the landscaping is poor, so the quality is lacking. The first batch of people who get rich will definitely be willing to change houses. At that time, we'll set the price high, first establish the slogan of 'the most expensive in the city', hire a few foreign women to act as housekeepers, wearing cheongsams with slits all the way up to the waist, leading customers to see the houses. If that doesn't work, we'll buy some eggs wholesale and ask the old men and women to help us shout a few words, saying that house prices are going to rise and people are fighting over them. Do you believe that people will immediately come over with snakeskin bags to pay?"

This kind of routine was just a change of tactics, and it was still popular more than twenty years later. Su Yehao had seen it too many times.

The girlfriend who dumped him after three years of dating was someone he met in the sales department. He had heard her mention how to attract customers to buy houses.

In those years when the market was hottest, everyone felt that they could make money by buying, and they didn't hesitate to fight for a spot, holding tea money and looking for connections everywhere.

When it came to huge profits, real estate was definitely one of them. Not only could you earn money from selling houses, but land prices also skyrocketed in the following years.

After the millennium, when China joined the WTO, many places soared like rockets.

Seeing that his old man was interested in mainland real estate, Su Yehao was of course eager to make it happen. After all, he was an only child, they were family!

Old Man Su's style has always been steady.

When he went to Hong Kong to develop real estate, most of the funds came from his own pocket. In his early years, he partnered with others to raise money to buy land and build properties. Some of the first and second phases had already been sold, and he had cashed out some of his investment.

Therefore, he felt that he was sitting firmly on a high platform. If the Huang family hadn't found his weak spot and pushed him, even if his own son wore out his lips, Old Man Su might not have been willing to suffer a loss.

This old man, who had been in the business world for more than twenty years, was now tempted by the cake Su Yehao drew for him.

Hyping up price increases, setting the tone, finding pretty young girls to be sales agents, these were all tricks that were left over from the Hong Kong real estate market. Old Man Su understood them too well.

On the way to the hotel, many new buildings were being built along the street, and the residential aspects were indeed a bit lacking. People were also starting to have some money in their hands.

Putting aside the question of whether land prices would rise or not, the mere fact of using mortgage loans to snowball development had already made Old Man Su's eyes light up. The main thing was that he wanted to build up his performance first, and then bring it to Hong Kong for financing and listing, and make a big profit like others.

The old fox was still the most cunning.

Old Man Su's ideas were indeed beyond the level that Su Yehao could compare to.

Su Yehao only saw the first level of selling houses and speculating on land itself.

But his old man had already thought of the second, third, and even fourth levels of benefits, covering currency price differences, bank interest rate differences, stock appreciation, and putting eggs in different baskets, etc.

Sihai International had never been listed.

It wasn't that Old Man Su didn't want to be listed, but that Old Madam Tang, with the authorization of the old man (Su Yehao's maternal grandfather), was deliberately making trouble, not wanting this "live-in son-in-law" to completely start his own business.

Seeing his friends making a lot of money in the stock market in the past two years, Old Man Su had long been envious, and he began to plan to change the shell, start from the mainland, and promote his subsidiary.

If he were to bring in some mainland investors at that time, he thought that Master Tang would no longer be able to stop him... and besides, he might not be able to stop him anyway.

A long-term plan was quietly taking root and sprouting in Old Man Su's heart.

This hotel.

Definitely no one would slip small cards under the door in the middle of the night, and no one would call each room selling tea.

He was tired from the journey.

Not long after his old man left, Su Yehao made phone calls to both Yin Liuli and Nong Qingying, and went to bed after washing up.

He slept soundly until dawn...

It was only 1997, and there were quite a few old buildings in the city, and not many cars could be seen on the road.

The next day, it started to drizzle, and the sky was gloomy.

While eating breakfast, strangers from the area were already sitting at the same table with Old Man Su and the vice president, chatting happily and complimenting each other.

Su Yehao sat by the window, where he could see the road next to him.

Motorcycles and bicycles with raincoats were almost blocking the main road. A traffic policeman in green uniform was standing under a large umbrella, directing traffic at the intersection.

People with pagers on their waists, and holding big cell phones in their hands.

Loose suits, paired with a three-seven hairstyle, were full of the atmosphere of the times, and they were talking about stocks, goods speculation, dance halls, and so on.

The head of Sihai International's public relations department brought a young girl who had been interning for almost a year this time.

Su Yehao had seen her when they set off, she was quite pretty, and he only knew her name was "Xiao Ya."

The public relations department was responsible for contacting the media, smoothing out troubles, and maintaining relationships between customers and partners. There was nothing special about it.

This "Xiao Ya" realized at this moment that there was no place to sit.

Holding a plate, wearing high heels, her stockings were flesh-colored, and she wore black-rimmed glasses, silently asking if she could sit across from Su Yehao.

Her expression was cold, and she was very serious, definitely not an easy-going personality.

Su Yehao smiled and casually said, "Did you get up late?"

"No, I got up at six o'clock and went out to inspect the surrounding area."

It was as if she had to respond.

Su Yehao could tell, she was indeed quite cold.

Afterward.

A long silence.

After eating breakfast and sitting for a while, accompanied by the locals, they took a car and braved the drizzle to go out and inspect the land plots to be auctioned...