The press conference attracted the attention of the entire city of Hangzhou, and the venue was packed.
At nine in the morning, the press conference officially began.
A beautiful auctioneer from Xingyao Auction House served as the host.
Shengshi's current cosmetic offerings consisted of five products, collectively named the Shengshi Hong Yan series, including a hydrating toner, facial cleanser, whitening cream, face mask, and lipstick.
The host introduced each product one by one, but this was met with a chorus of boos.
Unfazed, the host continued with the introductions, then invited guests for on-site demonstrations before announcing the prices.
The announcement of the prices caused a stir among many.
The pricing was not cheap; in fact, it was considerably higher than similar products.
The flagship product, the whitening cream, was priced at a steep seven hundred ninety-nine yuan per tube. While not in the ultra-luxury category, it was certainly far from affordable.
"Has Shengshi gone mad? This pricing is neither here nor there, and they expect it to be a bestseller?"
"In my opinion, Shengshi's products are destined to fail!"
"It feels like an amateur came up with this idea on a whim. I'm certainly not buying it!"
"We can call it quits now. Shengshi has lost this battle!"
...
Discussions filled the venue, with everyone collectively dismissing the products.
Chen Fan was not present at the event. He watched the live online broadcast with Su Yingxue at home.
The live stream was also filled with sarcastic remarks, far from friendly.
Over the past period, Wangyi had extensively promoted the Shengshi Hong Yan series across its network, building anticipation for today's press conference and garnering significant attention.
However, after the conference commenced, many expressed their disappointment.
The press conference continued, and at 9:38 AM, the host announced the commencement of sales.
On the official Shengshi Hong Yan website, sales figures began to fluctuate.
Five numbers, representing each of the five products, started decreasing instantly.
Wangyi Technology's relentless promotion had yielded some effect.
Therefore, it was expected that some sales would occur after the launch.
Initially, the numbers changed rapidly, but the pace soon slowed.
Voices chimed in within the live stream.
"Haha, I just checked, and they're not selling at all!"
"Exactly, this is the first time I've seen such a dismal press conference!"
"Shengshi is finished. They might have managed other ventures, but foolishly venturing into cosmetics has sealed their fate..."
"..."
"Brother Chen, the sales don't seem to be going well?" Su Yingxue said worriedly. "Should I buy a few sets?"
"No need!"
Chen Fan said with a nonchalant air, "Reputation takes time to build. Don't rush! Let the bullets fly for a while!"
He had absolute confidence in this cosmetic line, as it was created by Zhong Yishan!
Su Yingxue nodded, but her worry did not subside.
At the press conference venue, Jiang Tiansheng stood up with a somber expression.
He had anticipated this outcome, but experiencing it firsthand was still difficult.
As he exited the venue, a throng of reporters swarmed him.
"Mr. Jiang, Shengshi's new products don't seem to be selling. What are your thoughts on this?"
"Mr. Jiang, Shengshi is facing numerous crises. Do you have any further countermeasures?"
"Mr. Jiang, what is your take on the sales results?"
"..."
Jiang Tiansheng stopped and addressed the cameras, "I believe the Shengshi Hong Yan series will usher in a new era. The current sales situation is merely temporary. Once consumers experience our products, they will be unable to resist them."
He paused, then continued, "Shengshi hereby promises that any customer who purchases our products online and is not satisfied with the results after seven days will receive a no-questions-asked refund. That's all!"
Under the protection of his bodyguards, he strode away.
Simultaneously, this news was broadcast live on television and online.
Headquarters of the Liangjiang Chamber of Commerce.
"Unconditional returns? What a bold statement!" Yuan Liangping sneered. "Where does Jiang Tiansheng get his confidence?"
Su Yuhua smiled and said, "Since they've handed us the weapon, let's find consumers who have bought the products and pay them to return them."
"No problem!"
Less than an hour after the less-than-successful press conference, sales on the official website began to accelerate.
The all-network promotion, coupled with Jiang Tiansheng's promise, had indeed boosted sales.
The initial stock of one hundred thousand sets was finally sold out around six in the evening.
The official website showed no intention of restocking, instead displaying the next sales opening time as three days later.
"Mr. Chen, we've done all we can. It all depends on the second sale in three days!" Jiang Tiansheng said, his voice weary, as he sat on the sofa.
Only in Mr. Chen's presence could he find some solace. Anywhere else, he would be consumed by anxiety.
Shengshi was on the brink of collapse, and he was under immense pressure from all sides.
Most of the senior management at Shengshi Group had already departed, leaving only those who had served the company for many years and remained loyal.
Several shareholders were in frequent contact with the Liangjiang Chamber of Commerce, and their departure was only a matter of time until the terms were finalized.
"Don't worry, it won't fail."
Chen Fan said calmly.
Jiang Tiansheng nodded. Of course, he believed in Mr. Long's business acumen, but this involved his entire fortune and status.
Three days later, time had flown by.
On the Shengshi official website, the countdown for the next sale began.
Countless people were fixated on the webpage.
Finally, at eleven in the morning, the countdown reached zero.
Still, ten thousand sets were prepared.
As the countdown hit zero, the numbers began to flicker.
At an astonishing speed, the numbers plummeted.
The first to run out was the Hong Yan Whitening Cream, Shengshi's flagship product and the most expensive item.
Within three minutes, the count reached zero!
Following that, the hydrating toner ran out in the fourth minute, and the remaining products were depleted in the fifth and sixth minutes.
In total, it took six minutes for the second sale to be completely sold out, a vastly faster pace than the first.
In the Shengshi headquarters office, Jiang Tiansheng's expression became dazed.
As if drained of all strength, he slumped into his executive chair.
The Hong Yan series had succeeded!
After such a long wait, it had finally succeeded!
Mr. Long's foresight was indeed beyond doubt.
"Haha, hahaha..."
He could not contain himself and burst into laughter.
All the pressure, hesitation, and anxiety vanished, replaced by overwhelming joy at this moment.
How foolish he had been to doubt Mr. Long's business capabilities; he had been superficial and ignorant!
"Chairman Jiang, they're all sold out, all sold out!"
The office door burst open, and his secretary rushed in, overjoyed to deliver the good news.
Following her were Luo Jiuzhang, Yin Qian, and other shareholders, who all poured in.
The only words on their lips were, "Sold out!"
Ten thousand sets sold out, with sales approaching two hundred million yuan, which was not a massive figure.
However, the momentum had broken through all obstacles and all conspiracies, signifying a bright future.
"I see. You can all go now!"
Jiang Tiansheng stood up, waved his hand, and pulled out his phone. He wanted to be the first to share the good news with Mr. Chen.
Meanwhile, cheers erupted from the Shengshi headquarters, no longer as bustling as before, shaking the entire building!