Tao Liangchen

Chapter 742 The Number One Business Circle

Guest follows the host's lead.

Su Yehao didn't actually want to attend such a formal dinner, but since Boss Zhang had already arranged everything, he simply went along with it.

The two chatted idly, talking all the way from the airport to the city.

The dinner was arranged at the Jinling Hotel.

Upon arrival, Boss Zhang got out of the car and pointed to the white building in front of him, introducing it by saying:

"Don't let its unremarkable appearance fool you; back in the eighties, it used to be the tallest building in the country, over a hundred meters tall with thirty-seven floors. The food is still very authentic. I thought since Mr. Su, you've had a lot of Cantonese cuisine, you might want to try the local chefs' skills today?"

"I'm not a picky eater. I love trying new dishes, so just order whatever you think is good."

While speaking, Su Yehao looked up and then smiled, "Once the Jin Mao Tower in Lujiazui was built, even the buildings in Hong Kong were overshadowed. However, Lujiazui is desolate and won't warm up anytime soon. I think the Xinjiekou commercial district is particularly lively, a bit like Tsim Sha Tsui, located at the intersection of various areas. If you open a shopping mall in this location, business shouldn't be bad."

Thanks to online anecdotes, Su Yehao had a pretty good understanding of this city.

Take this area, for example; he had heard of the so-called "No. 1 Commercial District in China."

He had also heard of the saying "Capital of Three Provinces"—the area code for the island to the southeast only goes up to "002," with "001" reserved for this city.

Like other cities at present, Jinling has many old buildings, but its development potential is quite good.

Since the seller of the land acquired by Sihai International has never urged them to start construction as soon as possible, Su Yehao doesn't mind hoarding more good plots. Even if he doesn't develop them himself in the future, reselling them would still be extremely profitable.

As soon as he finished speaking, laughter came from behind him. A man in his fifties wearing a black jacket extended his hand to Su Yehao from a few meters away, saying:

"You just arrived and already picked up a big project? That's really convenient. Whichever plot of land you fancy nearby, as long as it complies with the plans and regulations, Mr. Su, you can choose whatever you want. We will definitely do our best to cooperate!"

Boss Zhang recognized the man, his eyelids twitching slightly. While helping to introduce the man's identity, he thought to himself that it was indeed good to have powerful backing; Su Yehao's influence was truly impressive.

During the elevator ride upstairs, Su Yehao briefly discussed the nearby plans with the man beside him.

Learning that there might be two subway lines passing through the area in the future, with a transfer station being built, he immediately suggested going to look at the plans in the afternoon to choose the best location for commercial land.

Before even picking up his chopsticks, he was already talking about a large investment calculated in billions of RMB.

After hearing this, the people present finally had a clearer understanding of Su Yehao's wealth and generosity...

There's not much to say about the dinner.

The conversation revolved around the four words: attracting investment.

Su Yehao was only interested in acquiring land to build commercial complexes for the time being. In his opinion, acquiring land in prosperous areas of the mainland at this time was almost like picking up money; there was no technical skill involved.

The most impressive thing was relying on good credit and high credit limits to avoid paying any capital during the land acquisition process. He could directly use previously purchased land as collateral to borrow from the bank.

Since both the payer and the recipient were happy, and it didn't affect other businesses, Su Yehao would of course not let go of the cake that was offered to him. It was almost 2001, and the real estate industry was about to take off.

It would only become more and more difficult to pick up cheap deals in the future.

While the others were busy being polite to him, Su Yehao ate his fill and directly pulled Boss Zhang to visit the store.

Not far from the Jinling Hotel, there was a Suning Appliance flagship store, which was currently promoting color TVs, heaters, electric blankets, and so on. It had to be said that Jinling City was really cold this season.

The cold wind blew on the way, and since it was a weekday, there were only a few customers in the store.

Boss Zhang, who hadn't prepared in advance, awkwardly explained:

"It just happened to get colder these past few days, and it's not the peak season for selling home appliances yet. There are many customers in the store on weekends. We are planning to hold a promotional event at the end of the year. We've already reached agreements with Haier, Changhong, and Midea, as well as many foreign home appliance brands. The price reductions will be much greater than usual."

Suning's sales performance last month was not bad, with a significant increase compared to the same period last year.

Su Yehao didn't care whether there were customers in the store right now. He only asked:

"The end of the year is suitable for selling home appliances. By then, people will have received their salaries and bonuses, so they'll have money in hand. When relatives come to visit during the New Year, replacing some old home appliances will also make the house look better. I've also been talking to Gree about financing recently. Do they have any events?"

"Probably, but air conditioners are more difficult to sell in this cold weather. Your Midea Appliances has a wider range of home appliance types to promote."

"Precisely because they're difficult to sell, we can reduce prices for off-season promotions. The discounts can be much higher than usual, just like selling summer clothes in the spring and winter clothes in the fall on street stalls."

After speaking, Su Yehao pointed to Feng Tiancai, who was in a daze, and said to Boss Zhang with a smile:

"I'll leave him to you for a few days next. Let your employees cooperate with him and try to draft a promotional plan. This guy has a very high IQ and is very good at calculating numbers. Your company and my company are similar. After the initial development, they have entered a stage where they need to be carefully cultivated. Finding more talents who are proficient in business management and marketing will be beneficial in the future."

Boss Zhang sized up Feng Tiancai and thought he looked like a bookworm. He decisively replied, "Okay, Mr. Su, you're knowledgeable and experienced. I'm sure it's right to follow your advice. As for off-season promotions, that's a great idea. We've tried it before, but not on such a large scale."

Su Yehao, being nosy, turned on a heater, and his eyes were almost blinded by the light.

He then said to Boss Zhang:

"I'm just an amateur giving directions to a professional. If you think it's useful, try it out. There's no need to follow my ideas completely. Also, how intense is the friction between those home appliance distributors and our chain stores right now?"

In the past, the business model was very traditional; either manufacturers opened direct-sale stores, or distributors acted as agents.

Chain home appliance stores were a new phenomenon, and they were expanding rapidly. Inevitably, they would have disputes with distributors during the expansion process, involving conflicts of interest.

Boss Zhang replied to him:

"The situation is okay for now. We help them sell goods, and manufacturers also want to sell more goods. Anyway, they produce the products, so who helps them sell is irrelevant. The brands supply us with goods, and we sell them at low prices in the store. Of course, the distributors are unhappy, but that's a matter between the manufacturers and the distributors. It doesn't affect us."

After listening, Su Yehao realized that this was indeed the case, so he didn't mention it further. He only told Boss Zhang to communicate well with the manufacturers.

After a cursory look, he went to Suning's headquarters to sit for a while, chatted briefly with the executives, and then ran to the nearby area to conduct on-site inspections, looking for land suitable for building a commercial complex.

Probably afraid that he would run away, a secretary had been following him all the way.

When Su Yehao asked, this secretary took them to the relevant departments and asked people to help introduce which areas could be demolished and which plots of land had a chance to be resold.

Picking and choosing as if buying Chinese cabbage, he quickly selected a piece of land...